British sportscar manufacturer, Caterham, is expanding its growing global dealer network with the appointment of a new distributor in the United Arab Emirates. Dealer group, Al Futtaim, has just taken delivery of its first Caterham Seven and has opened its showroom in Festival City, Dubai.

Al Futtaim sub-brand ERAS Customs and Classics is currently the largest ‘British Heritage’ sportscar dealership in the Middle East. In addition to catering for new car buyers, the facility will offer a full after sales service to Caterham owners in the UAE.

The launch establishes Caterham’s first-ever presence in the UAE, showcasing the brand’s full range of sportscars; including the entry level Seven 160, and the recently-launched 270, 360 and 420 models, as well as the 620 R.

ERAS Customs and Classics is the third international Caterham dealership to open this year, with new showrooms recently opened in Belgium and Germany. The British sportscar manufacturer now has a network of over 60 dealerships across 26 countries worldwide.

“Last year, we achieved record-breaking export sales with an increase of 6% year on year, with the introduction of the brand new Seven 270 this year, we’re able to reach even more sportscar enthusiasts, and I am looking forward to building on our success with the team in Dubai,” said Caterham’s chief commercial officer, David Ridley.

Source: Caterham

Tags: Al Futtaim, Caterham, David Ridley, dealership, Dubai, ERAS Customs and Classics, Middle East, UAE