The new ŠKODA Octavia has been named the winner of the Czech ‘AutoDesign Awards 2013’. ŠKODA’s most recent model received the award for the ‘Best Design of the Year’.

2013 marks the sixth year of the ‘AutoDesign Awards’ with a ŠKODA model winning for the very first time. The awards are presented by the magazine ‘AutoDesign&Styling’. The 20 member jury consists of designers, journalists and other design professionals. The Octavia won in the overall rankings and the mid-class category running against a total of 62 vehicles.

“The victory at the ‘AutoDesign Awards’ is a great honour for the new ŠKODA Octavia and a reward for the hard work of our whole team from development, design and production”, says Dr. Frank Welsch, Board Member for technical development at ŠKODA AUTO. He continues, “The new ŠKODA Octavia is in ‘a class of its own’ in every respect. With its distinctive appearance, the new Octavia places a big exclamation mark in its segment: confident with perfect proportions, the highest precision, clean lines and sharp edges – this car epitomizes the new design language of the Brand”.

ŠKODA Chief Designer Jozef Kabaň comments: “In focusing on the essentials, we have given the Octavia a new quality. The new ŠKODA Octavia is a unique face in the automobile crowd and in a few years it will still be a top figure, as the design is timeless”.

The new Octavia has grown 90 mm in length and 45 mm in width in comparison with its predecessor and was introduced in the Czech Republic in the beginning of February. The new saloon will be on display for the first time at the Geneva Motor Show in early March.

Source: ŠKODA

Tags: AutoDesign Awards, AutoDesign Awards 2013, AutoDesign&Styling, car design, Czech, design award, Dr. Frank Welsch, industrial design, Jozef Kabaň, product design, ŠKODA Octavia