This past weekend Rolls-Royce unveiled the two-seat ‘Sweptail’ at the Concorso d’Eleganza at Villa d’Este in Lake Como in Italy.
According to company boss Torsten Müller-Otvös, the Sweptail is the most expensive new car ever sold, with the unnamed super-rich customer having paid an estimated £10million price tag to get the vehicle made.
Nearly four years in development, and based on the Phantom VII coupe, the one-off car’s design is said to have been inspired by coachbuilt Rolls-Royces from the 1920s and 1930s, as well as many classic and modern yachts.
Aesthetic details include a new treatment of the brand’s iconic ‘Pantheon’ grille that is said to be the largest of any modern era Rolls-Royce; an uninterrupted glass roof which is claimed to be one of the largest and most complex ever seen on a motor car of any marque; and a boat-influenced rear – described as the car’s “coup de gras” – that features a raked stern and ‘bullet-tip’ centre brake light.
“Sweptail is the automotive equivalent of Haute Couture,” says Giles Taylor, director of design at Rolls-Royce. “It is a Rolls-Royce designed and hand-tailored to fit a specific customer. This customer came to the House of Rolls-Royce with an idea, shared in the creative process where we advised him on his cloth, and then we tailored that cloth to him. You might say we cut the cloth for the suit of clothes that he will be judged by.”