Renault has today taken the wraps off the Alaskan Concept show truck. Said to be Europe’s number one Light Commercial Vehicle (LCV) brand for the past 17 years, the French carmaker has now decided to move into the pick-up market, a segment that currently accounts for more than one-third of global LCV sales.
Last June, in Buenos Aires, the brand launched the new Renault Duster Oroch pick-up which is intended for the South American market, while the Alaskan Concept previews a forthcoming model that the carmaker says will have a global calling.
Sitting on 21-inch wheels, the design study combines a payload of one tonne and is powered by a four-cylinder, twin turbo diesel engine which features in the existing Master range.
“The styling of the Alaskan Concept sticks to the rules of the pick-up segment, including impressive dimensions and a visual sense of power and robustness. At the same time, we have dialed in specific Renault cues in the form of an attractive, status-enhancing front-end design,” explains Renault design boss, Laurens van den Acker.
Renault says the production version’s design will be similar in spirit to that of the Alaskan Concept and will feature the same dimensions.
A new one-tonne pick-up model is set to be unveiled in first half of 2016.