Nissan Announces New Design Boss in Brazil
Nissan has announced that John Sahs, who has more than 20 years of experience in the world of car design, will become the head of the Japanese manufacturer’s design studio in Brazil.
Sahs previously served as the interior design manager of Nissan Design America, a position he held since 2012 where he worked on projects for both Nissan and its ‘luxury’ sub-brand Infiniti.
One such project was the Resonance Concept, which received an award for the best concept car at the 2013 Detroit Auto Show. Following that was success in the “Los Angeles Design Challenge” the following year, a challenge that focused on the future of the man-machine interface in which Sahs received an award in the “Audience Choice” category. Most recently, Sahs was in charge of the team that developed the design of the new TITAN pickup truck in 2016.
Born in Vietnam, Sahs’ family emigrated to the United States when he was just five years old. In America he would go on to graduate from the famed Art Center College of Design in Pasadena, California, in 1992.
He subsequently lived in Japan for 20 years where he worked for Nissan on multiple projects, such as the interior of the 2001 GT-R Concept and the Denki Cube concept, plus the exterior of the 2003 Serenity Concept and the 2009/2010 Nissan Cube.
Sahs will now direct several projects for Latin America form the Nissan Design Satellite Studio in Brazil that opened back in 2014 and which forms part of Nissan’s network of design centres located around the world in strategic cities such as London, Beijing and San Diego.
Globally, the team is headed by Alfonso Albaisa, Nissan’s senior vice president and head of design.