New Mazda3 Hatchback Design Unveiled
Mazda has revealed its all-new Mazda3 hatchback. The five-door compact is Mazda’s top-selling model of all time and becomes the third member of a new generation featuring the automaker’s “KODO – Soul of Motion” design language and SKYACTIV engine and chassis technology. The new Mazda3 thereby joins its siblings: the Mazda CX-5, a compact SUV launched in 2012, and the mid-sized Mazda6.
“Everything about the all-new Mazda3 is exciting, from the way it looks and feels to its dynamic performance, nimble responsiveness, reliability and operating costs,” says Mazda Motor Europe President and CEO Jeff Guyton. “We already have big expectations for this model’s success in terms of sales, but I suspect it may even surprise us.”
The compact model, which makes up almost one-third of Mazda’s global sales, is a vital part of company plans. In addition to KODO styling, the new Mazda3 features an interior that has been completely redesigned.
The new car is also the latest model developed according to Mazda’s “Sustainable Zoom-Zoom” strategy. As a result, it is available with i-stop, the world’s fastest idle-stop system according to Mazda, and i-ELOOP, Mazda’s brake energy regeneration system. Performance, meanwhile, is likely to be improved owing to the introduction of all-new engines and transmissions.
The Mazda3 will officially go on sale in Europe this autumn.