Mercedes to Drop ‘Benz’ Name for New GT Car


A new AMG high-performance car is all set for its world premiere in the autumn of 2014. However, the rear-wheel drive car, which replaces the current SLS AMG, will not carry the ‘Benz’ name in its title; it will instead be called the “Mercedes-AMG GT”, and will aim to rival the likes of Porsche’s 911.
“The new Mercedes-AMG GT shows that we will be positioning AMG more vehemently and aggressively than to date as a dynamic sports car brand,” said Mercedes-AMG boss Tobias Moers.
A sneak preview of the interior provides a foretaste of the new 4.0-litre V8 powered GT. A dominant aspect in the cockpit is the further stylistic development of the central “aviation design” theme, which is becoming a typical feature seen inside all new Mercedes-Benz sports cars.
The designers say the dashboard places an added emphasis on width, in an attempt to create the impression of a ‘wing’. This effect is reinforced by the four central spotlight-style vents and the individual vents at the left and right ends of the dashboard.
The dominant centre console has been shaped to give the impression of a NACA air intake. Another design feature comes in the form of the controls on the AMG DRIVE UNIT, which are arranged like eight cylinders in a V layout.
Source: Mercedes-Benz