The Chevrolet Adra concept SUV, which was developed entirely by Indian designers at the GM Technical Centre-India (GMTC-I) in Bangalore, made its global debut this past week in New Delhi at the 12th Auto Expo 2014.
The Adra adopts traditional global Chevrolet design language while aiming to address local customer expectations to cater to the next generation of potential Indian car buyers. It incorporates all of the traditional features of a conventional SUV – such as high ground clearance, increased all-around visibility, a high seating stance and enlarged interior space – in a compact external package.
“The Adra is a major achievement for our local designers, who conceptualized and designed the model from the ground up,” said GM India President and Managing Director Lowell Paddock. “It represents a new possibility for the fast-growing compact SUV segment.”
The Adra was unveiled alongside the production version of Chevrolet’s restyled Beat hatchback, which remains GM India’s best-selling model.