Troller, a manufacturer of off-road vehicles in Brazil, has presented the TR-X concept vehicle at the 2012 São Paulo International Auto Show. The TR-X is an exercise in design, which incorporates the brand’s off-road and utilitarian essence in a robust and imposing design.

Created in Ford Brazil’s Design Centre, the Troller TR-X concept vehicle’s muscular shape aims to convey its strength to endure any type of terrain.

“We were trying to create a concept that symbolized the essence of Troller. It is a brand that is known for its tradition in the offroad world with the T4. We’ve replicated Troller DNA in the TR-X in this robust and stylish design,’’ said João Marcos Ramos, Ford Brazil’s Chief Designer.

The concept vehicle has higher, longer bumpers which are integrated into the vehicle’s body. The hood features a raised central feature, whilst the front grill’s design is composed of different line patterns which contrast with the body’s clean lines. LED head lamps and tail lamps are also part of the new, modernised design. The TR-X’s matte green colour is meant to evoke a connection with nature.

As with every concept car, the vehicle will test the public’s reaction to designs which could possibly be used in future vehicles.

The Troller TR-X was designed at Ford’s Design Centre in Camaçari, one of Ford’s 8 global product development centres, which operate in real time with the other centres in the US, Europe and Asia. Over 1,200 designers and engineers are based at Ford’s Northeast Industrial Complex in the state of Bahia. The design team used Ford’s global expertise in building the TR-X concept.

Source: Troller

Tags: Bahia, Camaçari, car design, car designer, concept car, Dakar Rally, Ford, Ford Brazil, João Marcos Ramos, off-road, São Paulo International Auto Show, TR-X, Troller, Troller T4