Citroën has unveiled a new large hatchback concept, dubbed CXPERIENCE, one month ahead of the Paris motor show.
Powered underneath by a plug-in hybrid system, the design study sits on 5-spoke 22-inch wheels, while measuring 4.85 metres long, 2 metres wide and 1.37 metres tall.
Said to have been inspired by the world of high-tech gadgets, the car’s exterior reinterprets traditional Citroen design cues. As a result, as well as featuring a new front end, grille and updated signature headlights, the rear end gets strongly marked wings and a concave rear window with a fin for improved aerodynamics.
However, the vehicle has been created principally to showcase the French brand’s new “Advanced Comfort” interior design philosophy that aims to make future Citroën road cars more comfortable and living room-like on the inside.
Accessed via rear-hinged doors, the cabin therefore features wide seats upholstered in a padded-effect yellow mesh fabric with contrasting walnut wood elements, similar to the dashboard. The latter also incorporates a single-spoke steering wheel and adopts a three-dimensional appearance, with a sculpted, tubular cut-out extending from the right rear door to the left rear door in a single piece.
But the key focus of the dash and central console is a 19-inch rectangular screen that can be split in a 1/3 – 2/3 or 2/3 – 1/3 configuration between the driver and passenger, depending on the desired on-board experience.
There’s also a new infotainment system that is said to feature a simplified user interface. A smartphone and mobile tablet can further be used to activate a range of controls including starting the car and sharing media files with other passengers.
Additional tech elements include small digital screens that relay pictures from two discreet external side cameras, which have replaced the conventional wing mirrors. Featuring chrome surrounds, these small screens are positioned along the inner door panels on the same trim as the loudspeakers and air vents.
A flat foam floor, meanwhile, covered in dark, textured leather with a de-structured design bordered by broad chrome-finish sills on either side, completes the interior detailing.
“The whole Citroën Style team pulled in the same direction to create a new executive hatchback with international reach, breaking conventional codes to express the brand’s values: Optimistic, Human and Smart,” says Citroën’s design director, Alexandre Malval.