Ex-Jaguar Car Designer Appointed Boss of Geely’s New UK Design Studio
China’s Geely has announced that British designer Wayne Burgess will be joining Geely Design, the automotive giant’s global network of design studios.
Wayne Burgess will be joining newly established Geely Design UK as both head of design and vice president, based at the new design centre’s premises located in Coventry, with the latter still seen as the centre of the British car industry by many in the automotive world.
Geely Design UK will eventually expand to include around 100 designers and support staff within the next five years and will have the remit to support the in-house design functions of Geely’s portfolio of brands that includes Volvo, Lynk & Co, Proton, Lotus, and the London Electric Vehicle Company (LEVC).
As well as the new Coventry-based site, the Geely Design network currently encompasses design studios in Shanghai, Gothenburg, Barcelona, and California, with a total staff list of over 900.
“The addition of Geely Design UK showcases Geely’s commitment to the UK and also shows Britain’s leading position in the areas of creativity and design. Wayne brings with him a wealth of experience in premium car design which will help us develop our brands,” says Geely’s executive vice president of design, Peter Horbury.
“Geely Design has moved quickly to establish itself over the past five years, growing to become one of the strongest teams in the automotive design field. I am looking forward to working closely with Peter and the wider Geely Design team,” adds Wayne Burgess, who, having graduated from Coventry University’s famed Transportation Design programme in 1992, went on to become senior design manager at Aston Martin before completing a seventeen year stint as design director at Jaguar Land Rover.