Audi has revealed the RSQ e-tron, a fictional, virtual performance concept car created specially for Twentieth Century Fox’s forthcoming animated film, Spies in Disguise.
The full-battery electric model, created by Audi in collaboration with computer animation film specialist Blue Sky Studios, combines automated driving with artificial intelligence and other “transformational” technology such as holography.
When the family film debuts on cinema screens in September 2019, the two-seater concept car will be driven by super-spy Lance Sterling, voiced by Will Smith.
“Audi takes a digital, forward-looking approach to the design process, both in developing fictional content and in the production modeling studio,” says Frank Rimili, head of Exterior Design Studio 3 at Audi. “At Audi Design, we combine state-of-the-art digital visualisation techniques with handmade precision.
These processes enable us to implement futuristic design ideas with the same precision in the development of a fictional virtual concept vehicle such as the RSQ e-tron.”
The German manufacturer says it plans to produce an additional custom animated content piece in 2019, featuring Lance Sterling and scientist Walter Beckett, voiced by actor Tom Holland.